Redefining Modern Occasion Wear

Welcome to the new era of British elegance. Maisonel is the latest vision from James Ellis, the Creative Director behind the renowned Studio Ellis. Breaking away from the traditional "Mother of the Bride" aesthetic, Maisonel is designed for the woman who wants to look confident, cultured, and undeniably chic.

The Spring/Summer 2026 Collection bridges the gap between high-end occasion wear and ready-to-wear fashion. Expect fluid silhouettes that move with you, crafted from premium heavyweight satins and soft crepes. The design philosophy focuses on "emotional luxury"—clothes that don't just fit beautifully but make you feel empowered.

From dramatic handkerchief hems and butterfly sleeves to intricate 3D floral embellishments and diamond-cut necklines, every piece is a statement. Whether you are the host of the wedding or a distinguished guest, Maisonel offers a fresh, London-designed perspective on formal style.

Frequently Asked Questions About Maisonel

• Who designs Maisonel?
  Maisonel is designed in London by James Ellis, a fourth-generation designer with a heritage in British bridal fashion. It is the sister label to the heritage brand John Charles.
• How does Maisonel sizing run?
  Maisonel pieces are tailored with a focus on real women's bodies. We find they run true to size, but because the fabrics (like heavy satin) have less stretch than jersey, we recommend sticking to your tailored size for the best fit.
• Is Maisonel suitable for Mother of the Bride?
  Absolutely. It is specifically designed for the modern Mother of the Bride who wants to avoid the traditional "fussy" look. It offers clean lines, bold colours (like Navy, Pearl, and Lemonade), and sophisticated coverage without feeling dated.